Magliette Molto Belle
Magliette Molto Belle, literally “very beautiful t-shirts”, is an experiment on pushing the limits of a¬†project towards the bottom. ¬†The goal¬†was to work with zero budget, no ideas and a sloppy execution. This is why everything regarding¬†this collection of t-shirts, including the logo below, was done with my left hand. All t-shirt designs are terrible knock-offs of very famous tees. They have embarassing titles that try to present them as original ideas.
There is also a zero budget advertising campaign for the project that can be seen below. What is actually not cheap is the manufacturing: for this limited edition I chose super-mega-premium-high-quality-sustainable cotton t-shirts that where screen printed with professional tools and best quality colors. You can check my shop to see if I still have your size!
“Maglietta ispirata a un rivoluzionario argentino”¬†(t-shirt inspired by an Argentinian revolutionary)
“Quella col coccodrillo”¬†(the one with the crock)
“La dea greca della vittoria rappresentata come banana”¬†(the greek goddess of victory depicted as a banana)
“Maglietta di un gruppo che probabilmente non conosci”¬†(t-shirt of a band you probably don’t know)
The cheap advertising campaign made mashing up stock photos:
A few shots of the making taken by photographer Lorenzo Marinozzi